insider insights
less is more
In place of our blog article highlights this month and in keeping with our theme of “less is more,” we’re using fewer words and sharing some short videos to watch, with tips for usability that are rooted in psychology.
Psychology, Design, and Usability: An Animation Series
From progressive disclosure to the serial positioning effect and Cowan’s theory, principles rooted in psychology can make a difference in your website’s usability. These six short animations explain how.
the trifecta
usability
design
technology
mental memo from Aline
As summer winds down, I hope you have had a chance to take a break. We did just that with our blog and social media posts. I like to think of it as white space in design. It serves a purpose. It gives our eyes a place to rest and focus on the important things. It also gives us some space to take a step back and re-evaluate where we are. In this month’s newsletter, we’re sharing some resources that relate to this very theme: sometimes less is more.
Meanwhile, enjoy, stay well — and when it comes to usability, design, and technology, stay intentional.
cerebral matters
Curated resources that bring light to intriguing topics.
“Quiet: The Power of Introverts in a World That Can’t Stop Talking”
I just started reading this book and am eager to see Susan Cain’s perspective. Our society frequently values the extrovert, but the reality is: we need both. It’s a good thing that all of us have both tendencies.
“Don’t Make Me Think – Key Learning Points for UX Design for the Web”
Looking for some light summer reading? You can read the full book (and classic) Don’t Make Me Think by Steve Krug. But if you’re looking for the CliffNotes, this article breaks down the key learning points.
“Do Less”
This episode from one of our favorite podcasts, Hidden Brain, teaches us the benefits of keeping things simple. Plus, it reminds us that improving the user experience often involves removing extra steps—and, well, doing less.